The Most Comprehensive Market Research In The Luxury Handbag Industry

Full edition.

FULL Edition Package includes

  • 200-page hardcover version of the Full Edition report (see extract)
  • A secured digital version of the Full Edition
  • A tailor made presentation of the report findings to the brand management (at the client’s office if located near DLG offices in Europe, US and China – per conf call if not)

FULL Edition Report – Table of Contents

I. Deciphering Global Demand

  • Geographic Search Origin
  • The Rise of the BRIC Markets
  • Handbag Affinity Index

Competitive Benchmark – The Most Popular Handbag Brands

  • Brand Market Share – Global Ranking
  • Handbag Category Search Breakdown
  • Brand Market Share – Powerhouse Focus
  • Brand Market Share – Premium Focus
  • Brand Market Share – Prestige Focus
  • Brand Market Share – High-end Focus
  • Market Exposure by Product Category

Competitive Benchmark – Model Specific Demand

  • Model Ranking – Global Demand

Luxury Handbag Consumer Behavior

  • The Luxury Handbag Consumer Profile
  • Price Sensitivity by Market
  • Vintage Business
  • Counterfeit issue

Product Focus – What are Handbag Consumers Interested in?

  • Most Popular Handbag Styles
  • Most Popular Handbag Materials
  • Most Popular Colors and Prints
  • Most Popular Handbag Sizes

II. Market Perspectives

10 markets are covered in the Full Edition
Europe France, Germany, Italy, Russia, United Kingdom
Asia China, India, Japan
Americas Brazil, United States

Each Market Chapter includes the following metrics:

  • Market Fact Sheet: Summary of local findings
  • Brand Market Share (Top 50 Handbag Brands)
  • Category Search Breakdown
  • Model-Specific Interest (Top 50 Handbag Collections and Models)
  • Luxury Handbag Consumer Behavior
  • Product Focus: The Most Souht-After Handbag Styles, Materials, Colors & Prints, Sizes

III. Brand Profiles

1-page Dashboard for each of the Top 50 hanbag brands globally, providing a comprehensive review of brand specific performance indicators:

  • Geographical Demand Breakdown
  • Monthly Demand Evolution (Jan-Jun 2012)
  • Handbag Consumer Behavior
  • Most in Demand Collections and Models
  • Breakdown of searches per Style, Material, Color, Size

Phone enquiries
We are available and happy to answer any questions you may have about the Full edition of the WorldHandbagReport. Please call us: +41 22 702 07 51

EUR 12’500.00